How Net Promoter Companies Thrive in a Customer-Driven World
by Fred Reichheld and Rob Markey
Bonobos's Andy Dunn shares his philosophy for creating memorable customer experiences both online and in stores.
The most radical transformations happen when CEOs throw away the business school maxims and reconnect with their customers. (LinkedIn)
Jimmy Salamanca, who runs six U.S. Cellular stores, discusses how he uses Fosubo to collect customer feedback through text messages.
Bain's James Allen discusses how companies can preserve the Founder’s Mentality while they grow.
Net Promoter Scores are rising in industries you might not expect—banking and wireless telecom.
Qualtrics CEO Ryan Smith shares how the survey company uses the Net Promoter System to stay close to customers.
The founder and CMO of DonorsChoose discuss how the nonprofit gives schools the supplies they need and donors the transparency they want.
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