NPS shorts

Rob Markey and Fred Reichheld discuss the fundamental concepts behind the Net Promoter System^® in these short videos.

Asking the Best Question—Not Just the Right One

Why the Net Promoter System^®'s central question yields useful answers that lead to action.
Going Beyond Statistics

Rob Markey discusses how he became a Net Promoter^® convert.
Putting a Value on Anger

The Net Promoter Score^® help companies see the impact of dissatisfied customers.
Simplicity that Cuts Through Noise

By focusing on a single question, the Net Promoter System eliminates unnecessary complexity.
The Power of One Number

Like net profit and net worth, a Net Promoter Score is a simple way to measure a company's performance.
The Story Behind the Smiley Face

The Net Promoter System adapts an age-old concept for modern business.