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    NPS shorts

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    Rob Markey and Fred Reichheld discuss the fundamental concepts behind the Net Promoter System® in these short videos.

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      Asking the Best Question—Not Just the Right One

      Why the Net Promoter System®'s central question yields useful answers that lead to action.

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      Going Beyond Statistics

      Rob Markey discusses how he became a Net Promoter® convert.

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      Putting a Value on Anger

      The Net Promoter Score® help companies see the impact of dissatisfied customers.

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      Simplicity that Cuts Through Noise

      By focusing on a single question, the Net Promoter System eliminates unnecessary complexity.

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      The Power of One Number

      Like net profit and net worth, a Net Promoter Score is a simple way to measure a company's performance.

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      The Story Behind the Smiley Face

      The Net Promoter System adapts an age-old concept for modern business.

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    • THE LOYALTY BLOG

      Read our latest Insights on the Loyalty Blog


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    Net Promoter® and NPS® are registered trademarks and Net Promoter Score and Net Promoter System are trademarks of Bain & Company, Satmetrix Systems and Fred Reichheld.
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