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Building Loyalty with Respect, Honesty and (Sometimes) Hugs

FirstService Residential aims to foster a culture of respect among employees that touches every customer, vendor and board member.

By Fred Reichheld

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Building Loyalty with Respect, Honesty and (Sometimes) Hugs
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David Diestel, senior vice president of operations at FirstService Residential, and chairman Gene Gomberg discuss early skepticism at the company about the Net Promoter System®.

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